In today’s competitive market, sellers of brand new medical equipment often need to diversify into various marketing channels to get optimal exposure for their brands and items. These sellers cannot simply rely on corporate websites, or traditional advertising vehicles to increase sales. While these vehicles are an excellent way of reinforcing brand presence and awareness, often a more proactive approach is necessary when it comes to increasing the sales of brand new medical equipment.
One effective method to boost sales is targeting consumers while they are already shopping. In today’s day and age, many consumers have gone online for their medical equipment needs, particularly to ecommerce marketplaces. The reason for this shift is due to the simplicity and accessibility that these online marketplaces offer to consumers that are in the medical equipment market. Similarly, unlike offline vendors, ecommerce marketplaces typically offer a wide range of options by operating “one-stop-shop” platforms that are convenient for buyers and sellers alike.
MedWOW.com, a global online marketplace for medical equipment, has recently seen an increasing demand for a platform that would enable the buying and selling of Brand New Medical Equipment. In response to this overwhelming demand, the site - which until a short time ago was only geared at the pre-owned medical equipment market, recently launched the capability of listing brand new medical equipment.
Brand new listings are posted using MedWOW’s sophisticated search engine and large medical equipment catalog, with over 30,000 devices (Increasing daily). These listings appear over a different background and border color, which make them stand out from other listings on the site. Additionally, each brand new item listing contains the seller’s logo, company name, contact details, and link to the item’s page on the seller’s website.
This new addition offers companies selling brand new medical equipment the opportunity to expand sales to international markets, since MedWOW is completely multilingual in 5 international languages: English, French, Spanish, Russian, and Arabic.
Learn more about Posting Brand New Medical Equipment on MedWOW
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